Italian fashion brand Pucci is bringing back the name and some of the ideas of the old Vivara perfume to the market by preparing to launch a new Vivara perfume in September of 2007. The perfume is a chypre and shares a common note of galbanum with the older concoction which was introduced in 1966.
Perfumer François Demachy composed Vivara (the new one) described as a “more modern chypre”, following an interesting trend aimed at renewing our visions of chypre fragrances while doing away with traditional oakmoss.“ Created by Danish designer Helle Damkjaer, Vivara’s oval-shaped bottle features a heavy pebble-shaped cap that features the wavy purple, yellow and blue Vivara print suspended inside. When the cap is removed, the bottle reveals a silver collar embossed with the name of the scent.
Perfumer François Demachy composed Vivara (the new one) described as a “more modern chypre”, following an interesting trend aimed at renewing our visions of chypre fragrances while doing away with traditional oakmoss.“ Created by Danish designer Helle Damkjaer, Vivara’s oval-shaped bottle features a heavy pebble-shaped cap that features the wavy purple, yellow and blue Vivara print suspended inside. When the cap is removed, the bottle reveals a silver collar embossed with the name of the scent.
No comments:
Post a Comment